Notes on Kate Rutter’s Making the Most of Metrics

(From uie.com‘s All You Can Learn library) Kate’s 3 languages: What are we trying to accomplish? Words What does that look like? Pictures How will we measure the work and track progress? Numbers UX expertise horizons “Your metrics will be as unique as your business” —Josh Porter Metrics Number of downloads, average time on site, number of new sign ins etc are not the metrics we need They might be early indicators But they don’t actually answer the question of whether users find value in our product These are the places we want to go looking for metrics for measurable value … Continue reading Notes on Kate Rutter’s Making the Most of Metrics